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April 28, 2022
Our PPC experts based in Leicester are experienced in building relevant, high-performing pay-per-click advertising campaigns. As a Google Partner, we cover all areas of PPC advertising campaigns, taking your business’ marketing to the next level.
Starting with competitor and keyword research, we create targeted advertising campaigns to get you in front of the right eyes, drive brand awareness, generate leads and increase brand exposure. Our ultimate goal is always to achieve maximum return on investment for our clients, and we always make this the basis for any advertising strategy.
Our team will monitor your account regularly, making improvements and data-driven optimisation weekly.
As a certified Google Partner, our expert team of PPC managers will create and maintain targeted search campaigns for you. It's an inexpensive way to get your website in front of your target audience. By analysing the market and creating a clear and targeted keyword deck, we can put your website in front of people searching for relevant information on Google.
What is paid search?
When your customer searches for something on Google, they are presented with a list of results; the SERP (search engine result page). On this page, you will see organic results and paid results. Generally, the organic results will be from a strategic SEO strategy, whereas the paid results will be from PPC. With paid search, you will be bidding against other companies to rank for your chosen keywords.
Do my competitors use PPC?
If they are, they could be taking your traffic directly away from your site but don't worry, we can see this using our industry-leading software. Contact us today to find out if your competitors are already utilising PPC.
Google Shopping ads act as a link between retail advertisers and online shoppers. If you have an e-commerce site, we can create a feed that puts your products in front of online shoppers. We do this by linking and enhancing your shopping feed on Google's Merchant Center and linking this feed to a Google Ads account. Once set up, your products will then be displayed to users based on relevant searches.
Our proven process will help drive potential buyers to your site, where they are more likely to convert. Our Google Shopping Ads experts in Leicester are experienced in setting up and enhancing shopping ads to generate better-qualified leads for you. With all of our campaigns, we are transparent and will supply you with detailed reports monthly.
Are you looking to show more targeted ads to users who have visited your website and didn't complete a conversion? Then retargeting ads are for you. Using simple tracking codes, retargeting ads can help turn frequent window-shoppers into buyers. Our team of PPC experts in Leicester can help you grow your brand awareness and increase conversions on your website.
95% of visitors that visit your site are not ready to buy. Retargeting will help keep your brand at the forefront of your audience's mind so when they are ready to convert, they know exactly where to go.
Retargeting can be used across multiple networks, including Google display, Google Search and social media platforms.
